{"id":109381,"date":"2024-10-02T04:44:51","date_gmt":"2024-10-01T21:44:51","guid":{"rendered":"https:\/\/hotvideos24.online\/?p=109381"},"modified":"2024-10-02T04:44:51","modified_gmt":"2024-10-01T21:44:51","slug":"cnn-launches-a-digital-paywall-charging-some-users-to-read-articles-for-the-first-time","status":"publish","type":"post","link":"https:\/\/hotvideos24.online\/?p=109381","title":{"rendered":"CNN launches a digital paywall, charging some users to read articles for the first time"},"content":{"rendered":"<p> <script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-3711241968723425\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-format=\"fluid\"\r\n     data-ad-layout-key=\"-fb+5w+4e-db+86\"\r\n     data-ad-client=\"ca-pub-3711241968723425\"\r\n     data-ad-slot=\"7910942971\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><br \/>\n<\/p>\n<div data-editable=\"content\" itemprop=\"articleBody\" data-reorderable=\"content\" wp_automatic_readability=\"146.89732560314\">\n<p>\n    <cite class=\"source__cite\"><br \/>\n      <span class=\"source__location\" data-editable=\"location\">New York<\/span><br \/>\n      <span class=\"source__text\" data-editable=\"source\">CNN<\/span><br \/>\n        \u00a0\u2014\u00a0<br \/>\n    <\/cite>\n<\/p>\n<p class=\"paragraph inline-placeholder vossi-paragraph\" data-uri=\"cms.cnn.com\/_components\/paragraph\/instances\/cm1pvpzu6000ma2qfd2m8a4n2@published\" data-editable=\"text\" data-component-name=\"paragraph\" data-article-gutter=\"true\">\n            CNN, one of the most popular news websites in the world, is starting to ask some of its visitors to pay $3.99 a month for access.\n    <\/p>\n<p class=\"paragraph inline-placeholder vossi-paragraph\" data-uri=\"cms.cnn.com\/_components\/paragraph\/instances\/cm1qfuq6200043b5ves21ape9@published\" data-editable=\"text\" data-component-name=\"paragraph\" data-article-gutter=\"true\">\n            On Tuesday,\u00a0the news organization is laying the first bricks in a so-called paywall that should, over time, help foot the bill for CNN\u2019s journalism around the world.\n    <\/p>\n<p class=\"paragraph inline-placeholder vossi-paragraph\" data-uri=\"cms.cnn.com\/_components\/paragraph\/instances\/cm1qfuq6200053b5v558hquu1@published\" data-editable=\"text\" data-component-name=\"paragraph\" data-article-gutter=\"true\">\n            \u201cStarting today, we are asking users in the United States to pay a small recurring fee for unlimited access to\u00a0CNN.com\u2019s world-class articles,\u201d Alex MacCallum, CNN\u2019s executive vice president of digital products and services, wrote in an internal memo outlining the plan.\n    <\/p>\n<p class=\"paragraph inline-placeholder vossi-paragraph\" data-uri=\"cms.cnn.com\/_components\/paragraph\/instances\/cm1qfuq6200063b5vdgmqhoel@published\" data-editable=\"text\" data-component-name=\"paragraph\" data-article-gutter=\"true\">\n            The average visitor to CNN\u2019s website, who may only read a few articles a month, will not be prompted to pay at this time. \u201cOnly after users consume a certain number of free articles will they be prompted to subscribe,\u201d MacCallum explained. \u201cIn addition to unlimited access to\u00a0CNN.com\u2019s articles, subscribers will receive benefits like exclusive election features, original documentaries, a curated daily selection of our most distinctive journalism, and fewer digital ads.\u201d\n    <\/p>\n<p class=\"paragraph inline-placeholder vossi-paragraph\" data-uri=\"cms.cnn.com\/_components\/paragraph\/instances\/cm1qcqrbc00003b5vz6q2reuz@published\" data-editable=\"text\" data-component-name=\"paragraph\" data-article-gutter=\"true\">\n            MacCallum and her boss Mark Thompson, the\u00a0chairman and chief executive\u00a0of CNN, are both veterans of The New York Times, which is widely envied in the news business for its success in converting online readers and gamers into paying subscribers.\n    <\/p>\n<p class=\"paragraph inline-placeholder vossi-paragraph\" data-uri=\"cms.cnn.com\/_components\/paragraph\/instances\/cm1qfuw5h000a3b5v2cm2b7vh@published\" data-editable=\"text\" data-component-name=\"paragraph\" data-article-gutter=\"true\">\n            In a memo over the summer, Thompson said CNN would \u201ccreate best-in-class, subscription-ready products that will provide need-to-know news, analysis and context in compelling new formats and experiences, starting with\u00a0CNN.com\u2019s first subscription product launching before the end of 2024.\u201d\n    <\/p>\n<p class=\"paragraph inline-placeholder vossi-paragraph\" data-uri=\"cms.cnn.com\/_components\/paragraph\/instances\/cm1qfv4ae000f3b5vahz9o7a0@published\" data-editable=\"text\" data-component-name=\"paragraph\" data-article-gutter=\"true\">\n            That paid offering is what\u2019s launching on Tuesday \u2013 in a preliminary form that will expand in the months ahead. \u201cOver time, we will invest in ways to better meet our users\u2019 needs and expand our aperture to engage and serve new audiences,\u201d MacCallum wrote Tuesday, hinting at \u201cnew products and businesses\u201d in the future.\n    <\/p>\n<p class=\"paragraph inline-placeholder vossi-paragraph\" data-uri=\"cms.cnn.com\/_components\/paragraph\/instances\/cm1qfv4ae000g3b5vlecew3fl@published\" data-editable=\"text\" data-component-name=\"paragraph\" data-article-gutter=\"true\">\n            For brands like CNN that make most of their money from cable television, the challenge is clear:\u00a0to develop new digital revenue streams that can offset declines in legacy TV.\n    <\/p>\n<p class=\"paragraph inline-placeholder vossi-paragraph\" data-uri=\"cms.cnn.com\/_components\/paragraph\/instances\/cm1qfv3s5000d3b5vf23jbvot@published\" data-editable=\"text\" data-component-name=\"paragraph\" data-article-gutter=\"true\">\n            Under previous management, CNN developed a streaming video product called CNN+ in 2022 to create direct-to-consumer relationships with fans of the network. That product, launching just days before\u00a0a new corporate parent,\u00a0Warner Bros. Discovery,\u00a0took control and looked for cost savings, was doomed, however.\u00a0<a href=\"https:\/\/www.cnn.com\/2022\/04\/21\/media\/cnn-shutting-down\/index.html\">CNN+ was cancelled<\/a>\u00a0within a matter of weeks.\n    <\/p>\n<p class=\"paragraph inline-placeholder vossi-paragraph\" data-uri=\"cms.cnn.com\/_components\/paragraph\/instances\/cm1qfv88h000j3b5vljlh9r95@published\" data-editable=\"text\" data-component-name=\"paragraph\" data-article-gutter=\"true\">\n            CNN now intends to generate subscriptions with its core offerings. Some content, though, will remain fully accessible without a subscription, including the CNN homepage; breaking news live\u00a0stories; standalone video pages; and sponsored articles.\n    <\/p>\n<p class=\"paragraph inline-placeholder vossi-paragraph\" data-uri=\"cms.cnn.com\/_components\/paragraph\/instances\/cm1qvdtvl00003b5vrgdm86uy@published\" data-editable=\"text\" data-component-name=\"paragraph\" data-article-gutter=\"true\">\n            Thomson Reuters, the world\u2019s largest international multimedia news provider, on Tuesday announced that it will also launch a paywall for its website and app in early October. The news outlet shared that subscriptions will be available worldwide for a $1 weekly fee.\n    <\/p>\n<p class=\"paragraph inline-placeholder vossi-paragraph\" data-uri=\"cms.cnn.com\/_components\/paragraph\/instances\/cm1qvem0l00023b5v7yxzg7e2@published\" data-editable=\"text\" data-component-name=\"paragraph\" data-article-gutter=\"true\">\n            \u201cThis new subscription plan ensures Reuters can expand the reach of its award-winning coverage at an affordable price, while allowing us to further invest in our reporting and products for subscribers,\u201d Reuters President Paul Bascobert said in a statement.\n    <\/p>\n<p class=\"paragraph inline-placeholder vossi-paragraph\" data-uri=\"cms.cnn.com\/_components\/paragraph\/instances\/cm1qfvv25000o3b5vyn4rdxzh@published\" data-editable=\"text\" data-component-name=\"paragraph\" data-article-gutter=\"true\">\n            Digital subscriptions have been a promising but challenging business for other news organizations.\u00a0<a href=\"https:\/\/reutersinstitute.politics.ox.ac.uk\/paying-news-price-conscious-consumers-look-value-amid-cost-living-crisis\" target=\"_blank\" rel=\"noopener\">A recent survey<\/a>\u00a0by the Reuters Institute for the Study of Journalism at the University of Oxford found that only about one in five American consumers are currently paying for online news.\n    <\/p>\n<p class=\"paragraph inline-placeholder vossi-paragraph\" data-uri=\"cms.cnn.com\/_components\/paragraph\/instances\/cm1qfvv25000p3b5vpwst0f66@published\" data-editable=\"text\" data-component-name=\"paragraph\" data-article-gutter=\"true\">\n            Greg Piechota, a researcher-in-residence at the International News Media Association,\u00a0said\u00a0there is ample room for the industry to grow. \u201cThere is no subscription ceiling for online news,\u201d Piechota said. \u201cImagine that you are standing in front of the One World Trade skyscraper in downtown New York, and looking up to the top observation deck. Most news brands have reached only the first floor, and the 100th floor is far away up in the clouds.\u201d\n    <\/p>\n<p class=\"paragraph inline-placeholder vossi-paragraph\" data-uri=\"cms.cnn.com\/_components\/paragraph\/instances\/cm1qfvv25000q3b5vcbahngi1@published\" data-editable=\"text\" data-component-name=\"paragraph\" data-article-gutter=\"true\">\n            The Times is the highest by far, he said, with roughly 10 million digital subscribers.\n    <\/p>\n<p class=\"paragraph inline-placeholder vossi-paragraph\" data-uri=\"cms.cnn.com\/_components\/paragraph\/instances\/cm1qfvv25000r3b5volq9z4uj@published\" data-editable=\"text\" data-component-name=\"paragraph\" data-article-gutter=\"true\">\n            Smaller news organizations have run up against subscription fatigue and other sources of resistance \u2013 a reflection of the fact that virtually all news coverage was published for free when the World Wide Web was popularized in the 1990s.\n    <\/p>\n<p class=\"paragraph inline-placeholder vossi-paragraph\" data-uri=\"cms.cnn.com\/_components\/paragraph\/instances\/cm1qfvv25000s3b5vdcj9k3vj@published\" data-editable=\"text\" data-component-name=\"paragraph\" data-article-gutter=\"true\">\n            Media companies large and small have spent the past decade or so trying to change the norms around access to news.\n    <\/p>\n<p class=\"paragraph inline-placeholder vossi-paragraph\" data-uri=\"cms.cnn.com\/_components\/paragraph\/instances\/cm1qfvv25000t3b5vmxghmr67@published\" data-editable=\"text\" data-component-name=\"paragraph\" data-article-gutter=\"true\">\n            Still, many readers and viewers don\u2019t connect the dots between personally paying for news and helping to sustain the industry as a whole. Piechota said \u201cunfortunately, based on surveys, most consumers across the world are not aware of the financial challenges faced by the commercial news media.\u201d\n    <\/p>\n<p class=\"paragraph inline-placeholder vossi-paragraph\" data-uri=\"cms.cnn.com\/_components\/paragraph\/instances\/cm1qfvv25000u3b5vq0sgtdpv@published\" data-editable=\"text\" data-component-name=\"paragraph\" data-article-gutter=\"true\">\n            \u201cBut when they hear about the industry\u2019s critical financial situation,\u201d he said, \u201ctheir willingness to pay for journalism is the highest, studies showed.\u201d\n    <\/p>\n<p class=\"paragraph inline-placeholder vossi-paragraph\" data-uri=\"cms.cnn.com\/_components\/paragraph\/instances\/cm1qves9500053b5vl577daym@published\" data-editable=\"text\" data-component-name=\"paragraph\" data-article-gutter=\"true\">\n            <em>CNN\u2019s Liam Reilly contributed reporting.<\/em>\n    <\/p>\n<\/p><\/div>\n<p><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-3711241968723425\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-format=\"fluid\"\r\n     data-ad-layout-key=\"-fb+5w+4e-db+86\"\r\n     data-ad-client=\"ca-pub-3711241968723425\"\r\n     data-ad-slot=\"7910942971\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><br \/>\n<br \/><div data-type=\"_mgwidget\" data-widget-id=\"1660802\">\r\n<\/div>\r\n<script>(function(w,q){w[q]=w[q]||[];w[q].push([\"_mgc.load\"])})(window,\"_mgq\");\r\n<\/script>\r\n<br \/>\n<br \/><a href=\"https:\/\/www.cnn.com\/2024\/10\/01\/media\/cnn-launch-digital-subscription-paywall\/index.html\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>New York CNN \u00a0\u2014\u00a0 CNN, one of the most popular news websites in the world, is starting to ask some of its visitors to pay $3.99 a month for access. &hellip; <a href=\"https:\/\/hotvideos24.online\/?p=109381\" class=\"more-link\">Read More<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-109381","post","type-post","status-publish","format-standard","hentry","category-business","entry"],"_links":{"self":[{"href":"https:\/\/hotvideos24.online\/index.php?rest_route=\/wp\/v2\/posts\/109381","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hotvideos24.online\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hotvideos24.online\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hotvideos24.online\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/hotvideos24.online\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=109381"}],"version-history":[{"count":0,"href":"https:\/\/hotvideos24.online\/index.php?rest_route=\/wp\/v2\/posts\/109381\/revisions"}],"wp:attachment":[{"href":"https:\/\/hotvideos24.online\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=109381"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hotvideos24.online\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=109381"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hotvideos24.online\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=109381"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}