{"id":110069,"date":"2024-10-03T22:36:24","date_gmt":"2024-10-03T15:36:24","guid":{"rendered":"https:\/\/hotvideos24.online\/?p=110069"},"modified":"2024-10-03T22:36:24","modified_gmt":"2024-10-03T15:36:24","slug":"how-previous-food-choices-influence-future-decisions","status":"publish","type":"post","link":"https:\/\/hotvideos24.online\/?p=110069","title":{"rendered":"How Previous Food Choices Influence Future Decisions"},"content":{"rendered":"<p> <script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-3711241968723425\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-format=\"fluid\"\r\n     data-ad-layout-key=\"-fb+5w+4e-db+86\"\r\n     data-ad-client=\"ca-pub-3711241968723425\"\r\n     data-ad-slot=\"7910942971\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><br \/>\n<\/p>\n<div>\n<p><strong>Summary: <\/strong>Research shows that when rating food for appeal or calorie content, judgments are influenced by the food choices we\u2019ve made just before. This effect, known as serial dependence, causes people to rate the next food similarly to the previous one, whether it\u2019s more appealing or less.<\/p>\n<p>The study suggests that our perception of food is not as independent as we might think and could impact daily decisions and behaviors. This phenomenon could inform strategies for healthier eating habits and is also relevant for food marketing and treating eating disorders.<\/p>\n<p><strong>Key Facts<\/strong>:<\/p>\n<ul class=\"wp-block-list\">\n<li>Serial dependence affects food ratings based on prior judgments.<\/li>\n<li>A highly rated food increases the likelihood of a higher rating for the next one.<\/li>\n<li>These findings can inform marketing strategies and eating disorder therapies.<\/li>\n<\/ul>\n<p><strong>Source: <\/strong>University of Sydney<\/p>\n<p><strong>Research at the University of Sydney has revealed that we don\u2019t judge food simply on its merits but are influenced by what we have seen beforehand, a cascading phenomenon known as \u2018serial dependence\u2019.<\/strong><\/p>\n<p>The research, published today in the high-impact journal\u00a0<em>Current Biology,<\/em>\u00a0was conducted by Professors\u00a0David Alais\u00a0and\u00a0Thomas Carlson\u00a0in the School of Psychology at the University of \u00a0Sydney working in collaboration with\u00a0Professor David Burr\u00a0at the University of Florence.<\/p>\n<p>Their study shows when people rate food images for appeal and calorie content, the evaluation is not made in isolation. Instead, it is subtly biased towards the judgement that preceded it.<\/p>\n<figure class=\"wp-block-image size-full\"><picture fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-105042\"><source type=\"image\/webp\" srcset=\"https:\/\/neurosciencenews.com\/files\/2024\/10\/food-choice-decision-making-neurosicence.jpg.webp 1200w, https:\/\/neurosciencenews.com\/files\/2024\/10\/food-choice-decision-making-neurosicence-300x200.jpg.webp 300w, https:\/\/neurosciencenews.com\/files\/2024\/10\/food-choice-decision-making-neurosicence-770x513.jpg.webp 770w, https:\/\/neurosciencenews.com\/files\/2024\/10\/food-choice-decision-making-neurosicence-1155x770.jpg.webp 1155w, https:\/\/neurosciencenews.com\/files\/2024\/10\/food-choice-decision-making-neurosicence-370x247.jpg.webp 370w, https:\/\/neurosciencenews.com\/files\/2024\/10\/food-choice-decision-making-neurosicence-293x195.jpg.webp 293w, https:\/\/neurosciencenews.com\/files\/2024\/10\/food-choice-decision-making-neurosicence-150x100.jpg.webp 150w\" sizes=\"(max-width: 1200px) 100vw, 1200px\"\/><img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"799\" src=\"https:\/\/neurosciencenews.com\/files\/2024\/10\/food-choice-decision-making-neurosicence.jpg\" alt=\"This shows a person at a restaurant.\" srcset=\"https:\/\/neurosciencenews.com\/files\/2024\/10\/food-choice-decision-making-neurosicence.jpg 1200w, https:\/\/neurosciencenews.com\/files\/2024\/10\/food-choice-decision-making-neurosicence-300x200.jpg 300w, https:\/\/neurosciencenews.com\/files\/2024\/10\/food-choice-decision-making-neurosicence-770x513.jpg 770w, https:\/\/neurosciencenews.com\/files\/2024\/10\/food-choice-decision-making-neurosicence-1155x770.jpg 1155w, https:\/\/neurosciencenews.com\/files\/2024\/10\/food-choice-decision-making-neurosicence-370x247.jpg 370w, https:\/\/neurosciencenews.com\/files\/2024\/10\/food-choice-decision-making-neurosicence-293x195.jpg 293w, https:\/\/neurosciencenews.com\/files\/2024\/10\/food-choice-decision-making-neurosicence-150x100.jpg 150w\" sizes=\"(max-width: 1200px) 100vw, 1200px\"\/> <\/picture><figcaption class=\"wp-element-caption\">Beyond the immediate interest to visual neuroscientists exploring how our brain processes images, this research has potential useful applications. Credit: Neuroscience News<\/figcaption><\/figure>\n<p>Serial dependence arises when people make a series of sequential choices. In the context of food, if a person rates a food as very appealing, they are likely to rate the next food image more favourably, regardless of its calorie content or appeal.<\/p>\n<p>It works the other way, too: a preceding unappealing food makes a current food less appealing.<\/p>\n<p>The findings could assist psychologists to develop treatments for people with eating disorders to eat more or less food, and may help marketers in the presentation of food menus.<\/p>\n<p>Lead author Professor Alais said: \u201cThe experimental conditions for serial dependence are not very different from our everyday experiences with food images, such as when we scan a food delivery menu or browse a menu on our phone. Serial dependence, therefore, might be affecting millions of food choices every day.\u201d<\/p>\n<p>The researchers conducted experiments with more than 600 participants who rated various food images for both calorie content and appeal. The results revealed a clear pattern of serial dependence: participants\u2019 ratings tended to follow their previous rating.<\/p>\n<p>For instance, a high rating for one food item led to a higher rating for the subsequent item, creating a chain reaction of evaluations that are interconnected rather than independent.<\/p>\n<p>While the study found that men tended to rate high calorie food slightly higher than women, the overall serial dependence effect was not sex dependent and was similar for all.<\/p>\n<p>\u201cThis study highlights the cognitive biases that come into play when we evaluate food,\u201d Professor Alais said. \u201cOur brains are wired to assimilate information from previous stimuli, just as we might be drawn to a particular dish after seeing a similar one rated highly.\u201d<\/p>\n<p>Co-author Professor Carlson said: \u201cOur\u00a0previous work\u00a0has shown that the visual brain encodes the perceived caloric content of foods in just milliseconds. It will be fascinating to see the interplay between these cognitive biases and visual processing in future work.\u201d<\/p>\n<p>Beyond the immediate interest to visual neuroscientists exploring how our brain processes images, this research has potential useful applications.<\/p>\n<p>For food marketers and restaurateurs, understanding serial dependence could inform strategies to enhance the appeal of their menu offerings. By placing high-appeal items or calorie-rich foods in a sequence, they could influence consumer perceptions and potentially drive sales.<\/p>\n<p>This research also has potential to play a role in clinical settings, particularly in addressing obesity, compulsive eating, bulimia and related eating disorders.<\/p>\n<p>By recognising how previous food ratings can affect subsequent choices, cognitive behavioural therapies could be tailored to leverage these findings, helping people reshape their perceptions and decision-making processes around food.<\/p>\n<p>This approach could promote healthier eating habits and support effective interventions for those struggling with eating disorders.<\/p>\n<p>Professor Alais and his team have previously found similar visual trends for\u00a0people perusing dating apps, or\u00a0assessing the beauty of art work.<\/p>\n<h2 class=\"wp-block-heading\">About this psychology research news<\/h2>\n<p class=\"has-background\" style=\"background-color:#ffffe8\"><strong>Author: <\/strong><a href=\"http:\/\/neurosciencenews.com\/cdn-cgi\/l\/email-protection#f79c96839e92d98487929994929b928eb7848e9399928ed9929382d99682\" target=\"_blank\" rel=\"noreferrer noopener\">Katie Spenceley<\/a><br \/><strong>Source: <\/strong><a href=\"https:\/\/sydney.edu.au\" target=\"_blank\" rel=\"noreferrer noopener\">University of Sydney<\/a><br \/><strong>Contact: <\/strong>Katie Spenceley \u2013 University of Sydney<br \/><strong>Image: <\/strong>The image is credited to Neuroscience News<\/p>\n<p class=\"has-background\" style=\"background-color:#ffffe8\"><strong>Original Research: <\/strong>Open access.<br \/>\u201c<a href=\"https:\/\/www.cell.com\/current-biology\/fulltext\/S0960-9822(24)01223-5\" target=\"_blank\" rel=\"noreferrer noopener\">Positive serial dependence in ratings of food images for appeal and calories<\/a>\u201d by David Alais et al. <em>Current Biology<\/em><\/p>\n<hr class=\"wp-block-separator has-text-color has-pale-cyan-blue-color has-alpha-channel-opacity has-pale-cyan-blue-background-color has-background\"\/>\n<p><strong>Abstract<\/strong><\/p>\n<p><strong>Positive serial dependence in ratings of food images for appeal and calories<\/strong><\/p>\n<p>Food is fundamental to survival, and our brains are highly attuned to rapidly process food stimuli. Neural signals show that foods can be discriminated as edible or inedible as early as 85\u00a0ms after stimulus onset, distinguished as processed or unprocessed beginning at 130\u00a0ms,\u00a0and as high or low density from 165\u00a0ms.<\/p>\n<p>Recent evidence revealed specialized processing of food stimuli in the ventral visual pathway,\u00a0an area that underlies perception of faces and other important objects. For many visual objects, perception can be biased toward recent perceptual history (known as serial dependence).<\/p>\n<p>We examined serial dependence for food in two large samples (<em>n<\/em>\u00a0&gt;\u00a0300) who rated sequences of food images for either \u201cappeal\u201d or \u201ccalories.\u201d Ratings for calories were highly correlated between participants and were similar for males and females.<\/p>\n<p>Appeal ratings varied considerably between participants, consistent with the idiosyncratic nature of food preferences, and tended to be higher for males than females. High-calorie ratings were associated with high appeal, especially in males.<\/p>\n<p>Importantly, response biases showed clear positive serial dependences: higher stimulus values in the previous trials led to positive biases, and vice versa. The effects were similar for males and females and for calories and appeal ratings and were remarkably consistent across participants.<\/p>\n<p>These findings square with recently found food selectively in the visual temporal cortex, reveal a new mechanism influencing food decision-making, and suggest a new sensory-level component that could complement cognitive strategies in diet intervention.<\/p>\n<p> <!-- Form created by Optin Forms plugin by WPKube: create beautiful optin forms with ease! --> <!-- https:\/\/wpkube.com\/ --><!--optinforms-form5-container--> <!-- \/ Optin Forms --> <\/div>\n<p><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-3711241968723425\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-format=\"fluid\"\r\n     data-ad-layout-key=\"-fb+5w+4e-db+86\"\r\n     data-ad-client=\"ca-pub-3711241968723425\"\r\n     data-ad-slot=\"7910942971\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><br \/>\n<br \/><div data-type=\"_mgwidget\" data-widget-id=\"1660802\">\r\n<\/div>\r\n<script>(function(w,q){w[q]=w[q]||[];w[q].push([\"_mgc.load\"])})(window,\"_mgq\");\r\n<\/script>\r\n<br \/>\n<br \/><a href=\"https:\/\/neurosciencenews.com\/psychology-food-decisions-27770\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Summary: Research shows that when rating food for appeal or calorie content, judgments are influenced by the food choices we\u2019ve made just before. This effect, known as serial dependence, causes &hellip; <a href=\"https:\/\/hotvideos24.online\/?p=110069\" class=\"more-link\">Read More<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-110069","post","type-post","status-publish","format-standard","hentry","category-health","entry"],"_links":{"self":[{"href":"https:\/\/hotvideos24.online\/index.php?rest_route=\/wp\/v2\/posts\/110069","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hotvideos24.online\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hotvideos24.online\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hotvideos24.online\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/hotvideos24.online\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=110069"}],"version-history":[{"count":0,"href":"https:\/\/hotvideos24.online\/index.php?rest_route=\/wp\/v2\/posts\/110069\/revisions"}],"wp:attachment":[{"href":"https:\/\/hotvideos24.online\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=110069"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hotvideos24.online\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=110069"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hotvideos24.online\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=110069"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}