{"id":122313,"date":"2024-11-05T11:19:50","date_gmt":"2024-11-05T04:19:50","guid":{"rendered":"https:\/\/hotvideos24.online\/?p=122313"},"modified":"2024-11-05T11:19:50","modified_gmt":"2024-11-05T04:19:50","slug":"gm-really-wants-you-to-believe-youre-better-off-without-carplay","status":"publish","type":"post","link":"https:\/\/hotvideos24.online\/?p=122313","title":{"rendered":"GM really wants you to believe you&#8217;re better off without CarPlay"},"content":{"rendered":"<p> <script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-3711241968723425\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-format=\"fluid\"\r\n     data-ad-layout-key=\"-fb+5w+4e-db+86\"\r\n     data-ad-client=\"ca-pub-3711241968723425\"\r\n     data-ad-slot=\"7910942971\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><br \/>\n<\/p>\n<div>\n<figure class=\"img-border featured-image\">\n\t<img width=\"1500\" height=\"838\" src=\"https:\/\/9to5mac.com\/wp-content\/uploads\/sites\/6\/2023\/07\/carplay-bolt.jpg?quality=82&amp;strip=all&amp;w=1500\" class=\"skip-lazy wp-post-image\" alt=\"GM CarPlay\" srcset=\"https:\/\/i0.wp.com\/9to5mac.com\/wp-content\/uploads\/sites\/6\/2023\/07\/carplay-bolt.jpg?w=320&amp;quality=82&amp;strip=all&amp;ssl=1 320w, https:\/\/i0.wp.com\/9to5mac.com\/wp-content\/uploads\/sites\/6\/2023\/07\/carplay-bolt.jpg?w=640&amp;quality=82&amp;strip=all&amp;ssl=1 640w, https:\/\/i0.wp.com\/9to5mac.com\/wp-content\/uploads\/sites\/6\/2023\/07\/carplay-bolt.jpg?w=1024&amp;quality=82&amp;strip=all&amp;ssl=1 1024w, https:\/\/i0.wp.com\/9to5mac.com\/wp-content\/uploads\/sites\/6\/2023\/07\/carplay-bolt.jpg?w=1500&amp;quality=82&amp;strip=all&amp;ssl=1 1500w\" decoding=\"async\" fetchpriority=\"high\"\/><\/figure>\n<p>We\u2019re coming up on two years since GM <a href=\"https:\/\/9to5mac.com\/2023\/03\/31\/gm-carplay-support-ev\/\">announced<\/a> its decision to ditch CarPlay on all of its EVs. By all measures, the transition got off to an incredibly rocky start with its 2024 model year cars. The Chevy Blazer EV, for example, <a href=\"https:\/\/9to5mac.com\/2023\/12\/20\/gm-carplay-new-software-reviews\/\">suffered from a series of problems<\/a> courtesy of GM\u2019s \u201cUltifi\u201d infotainment system.<\/p>\n<p>In a new interview this week, Baris Cetinok GM\u2019s software vice president once again doubled down on the company\u2019s move to abandon CarPlay.<\/p>\n<p><span id=\"more-976956\"\/><\/p>\n<p>Cetinok\u2019s full title is senior vice president, software and services, product management, program management, and design. He sat down <a href=\"https:\/\/www.theverge.com\/24285581\/gm-software-baris-cetinok-apple-carplay-android-auto-google-cars-evs-decoder-podcast\" target=\"_blank\" rel=\"noreferrer noopener\">with Nilay Patel at <em>The Verge<\/em><\/a> for an interview on the Decoder podcast this week to discuss the company\u2019s software platform and strategy.<\/p>\n<p>As Patel points out, <a href=\"https:\/\/9to5mac.com\/2023\/09\/18\/gm-apple-software-hires\/\">Cetinok joined GM in late 2023<\/a>, after the automaker had already announced its plans to ditch CarPlay. Cetinok also spent nine years at Apple before that, leading product management and marketing for Apple Pay, Apple Wallet, Apple Card, and iCloud from 2012 through 2021.<\/p>\n<p>While not involved in the original decision, Cetinok says that he understands and supports the thinking that led to GM dropping CarPlay:<\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Because there was a belief and a hypothesis, which I genuinely believe in, that we are best positioned and owe it to our customers to create the most deeply integrated experience that you can create with the vehicle. We are not shipping devices with just monitors; we\u2019re not a monitor company. We\u2019re building beautifully designed, complete thoughts and complete convictions.<\/p>\n<\/blockquote>\n<p>He also notes, however, that he wasn\u2019t necessarily sold on the idea from the start:<\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>I want that car to be true and true optimized for what I bought it for, not some lowest common denominator moment. That\u2019s why it was not an easy decision to embrace when I joined, I\u2019ll be very honest with you. At first, it\u2019s a seemingly hard decision and maybe unpopular decision, but it is the right decision because we are here building an end-to-end integrated product for you.<\/p>\n<\/blockquote>\n<p>When asked specifically about Apple\u2019s plans for next-generation CarPlay, Cetinok said:<\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>I look at almost everything. I\u2019ve driven almost every competitor\u2019s car under the sun, and I have all the devices that you probably also carry in your pocket to learn, test, and understand. We already made our decision about the experience we want to create, which is going to be a deeply vertically-integrated experience that GM designs, builds, maintains, updates, and innovates on for our customers. That\u2019s our direction.<\/p>\n<\/blockquote>\n<p>Ultimately, despite the pushback and rough start, Cetinok says GM believes that this decision will pay off in a better customer experience\u2026\u201done day.\u201d <\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>We\u2019re definitely a highly competitive company, but it goes back to something we talked about: It\u2019s about conviction. We have high conviction that this is the right path for us to take to create truly interior experiences for our customers. Like I said, an easier decision would be to ask, \u201cWhy make that effort?\u201d<\/p>\n<p>But we have a strong conviction that effort pays off in a better customer experience. You get the most out of your vehicle because now we\u2019re the company that builds the vehicle and is also creating the infotainment experience, the cluster experience, the app, and everything. We\u2019re going to build that one day and maybe a voice assistant on top of it. The only way you can create that end-to-end magic is to have a strong conviction that you want to own all of these. It\u2019s hard to create those seamless experiences. You\u2019re going to always feel the seams, and I don\u2019t think you should be in the business of feeling the seams when you buy a $30,000 to $100,000 car. It\u2019s our job to make it beautiful and seamless.<\/p>\n<\/blockquote>\n<p>The full interview can be heard on the Decoder podcast this week <a href=\"https:\/\/www.theverge.com\/24285581\/gm-software-baris-cetinok-apple-carplay-android-auto-google-cars-evs-decoder-podcast\">over at <em>The Verge.<\/em><\/a><\/p>\n<h2 class=\"wp-block-heading\" id=\"h-read-more-about-gm-and-carplay\">Read more about GM and CarPlay: <\/h2>\n<div class=\"ad-disclaimer-container\">\n<p class=\"disclaimer-affiliate\"><em>FTC: We use income earning auto affiliate links.<\/em> <a href=\"https:\/\/9to5mac.com\/about\/#affiliate\">More.<\/a><\/p>\n<p><!-- post ad --><\/div>\n<\/p><\/div>\n<p><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-3711241968723425\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-format=\"fluid\"\r\n     data-ad-layout-key=\"-fb+5w+4e-db+86\"\r\n     data-ad-client=\"ca-pub-3711241968723425\"\r\n     data-ad-slot=\"7910942971\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><br \/>\n<br \/><div data-type=\"_mgwidget\" data-widget-id=\"1660802\">\r\n<\/div>\r\n<script>(function(w,q){w[q]=w[q]||[];w[q].push([\"_mgc.load\"])})(window,\"_mgq\");\r\n<\/script>\r\n<br \/>\n<br \/><a href=\"https:\/\/9to5mac.com\/2024\/11\/04\/gm-carplay-software-decisions\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019re coming up on two years since GM announced its decision to ditch CarPlay on all of its EVs. By all measures, the transition got off to an incredibly rocky &hellip; <a href=\"https:\/\/hotvideos24.online\/?p=122313\" class=\"more-link\">Read More<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8630],"tags":[],"class_list":["post-122313","post","type-post","status-publish","format-standard","hentry","category-technology","entry"],"_links":{"self":[{"href":"https:\/\/hotvideos24.online\/index.php?rest_route=\/wp\/v2\/posts\/122313","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hotvideos24.online\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hotvideos24.online\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hotvideos24.online\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/hotvideos24.online\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=122313"}],"version-history":[{"count":0,"href":"https:\/\/hotvideos24.online\/index.php?rest_route=\/wp\/v2\/posts\/122313\/revisions"}],"wp:attachment":[{"href":"https:\/\/hotvideos24.online\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=122313"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hotvideos24.online\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=122313"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hotvideos24.online\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=122313"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}