{"id":132058,"date":"2024-12-01T08:28:53","date_gmt":"2024-12-01T01:28:53","guid":{"rendered":"https:\/\/hotvideos24.online\/?p=132058"},"modified":"2024-12-01T08:28:53","modified_gmt":"2024-12-01T01:28:53","slug":"us-black-friday-spending-at-stores-inches-ahead-as-americans-spend-more-online","status":"publish","type":"post","link":"https:\/\/hotvideos24.online\/?p=132058","title":{"rendered":"US Black Friday spending at stores inches ahead as Americans spend more online"},"content":{"rendered":"<p> <script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-3711241968723425\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-format=\"fluid\"\r\n     data-ad-layout-key=\"-fb+5w+4e-db+86\"\r\n     data-ad-client=\"ca-pub-3711241968723425\"\r\n     data-ad-slot=\"7910942971\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><br \/>\n<\/p>\n<div>\n<p class=\"yf-1pe5jgt\"><!-- HTML_TAG_START -->By Ananya Mariam Rajesh and Bianca Flowers<!-- HTML_TAG_END --><\/p>\n<p class=\"yf-1pe5jgt\"><!-- HTML_TAG_START -->(Reuters) -Black Friday spending in U.S. retail stores was muted this year in contrast to a more robust rise online, as bargain-hungry Americans skipped stores in favor of their phones and laptops, according to data from Mastercard and other data providers.<!-- HTML_TAG_END --><\/p>\n<p class=\"yf-1pe5jgt\"><!-- HTML_TAG_START -->Sales at brick-and-mortar stores grew just 0.7% year-over-year, according to preliminary estimates by payments processor Mastercard, and were lower according to data firm Facteus.<!-- HTML_TAG_END --><\/p>\n<p class=\"yf-1pe5jgt\"><!-- HTML_TAG_START -->Yet U.S. e-commerce sales increased by a hefty 14.6% online, according to Mastercard SpendingPulse, a metric measuring U.S. retail sales across the Mastercard payments network combined with estimates for cash and check payments.<!-- HTML_TAG_END --><\/p>\n<p class=\"yf-1pe5jgt\"><!-- HTML_TAG_START -->The estimates aren&#8217;t adjusted for inflation. &#8220;If you layer in inflation, in-store (spending) is even lower,&#8221; said Jonathan Chin, co-founder and head of data at Facteus. The firm looked at spending patterns on debit and credit cards online and in stores on a seven-day rolling basis year-over-year.<!-- HTML_TAG_END --><\/p>\n<p class=\"yf-1pe5jgt\"><!-- HTML_TAG_START -->Facteus said online sales grew 11.1% and in-store sales fell 5.4%. With inflation, those numbers drop to 8.5% online growth and an 8% in-store decline.<!-- HTML_TAG_END --><\/p>\n<p class=\"yf-1pe5jgt\"><!-- HTML_TAG_START -->Michelle Meyer, chief economist at Mastercard Economics Institute, noted that while overall inflation is running at more than 2%, popular holiday-related purchases, such as appliances, clothing, sporting goods, personal care products and jewelry, have been either declining in price, or increasing only modestly, over the last year.<!-- HTML_TAG_END --><\/p>\n<p class=\"yf-1pe5jgt\"><!-- HTML_TAG_START -->Black Friday, the day after U.S. Thanksgiving, kicked off the holiday shopping season for retailers. Competition has intensified to win shoppers seeking discounts, such as Corey Coscioni, age 58.<!-- HTML_TAG_END --><\/p>\n<p class=\"yf-1pe5jgt\"><!-- HTML_TAG_START -->Coscioni looked for bargains both online and in Chicago-area stores on Friday, seeking &#8220;gifts for everyone: my wife, my daughter, and myself.&#8221; His stops included Bloomingdale\u2019s, Macy\u2019s and Anthropologie. \u201cWhile we\u2019re waiting in line, I\u2019ll be shopping.\u201d<!-- HTML_TAG_END --><\/p>\n<p class=\"yf-1pe5jgt\"><!-- HTML_TAG_START -->MUTED SALES<!-- HTML_TAG_END --><\/p>\n<p class=\"yf-1pe5jgt\"><!-- HTML_TAG_START -->Ahead of Black Friday, many shoppers visited stores to browse, taking in what merchandise and prices were available. &#8220;They were waiting,&#8221; said Meyer, the Mastercard economist. &#8220;But then when the Black Friday sales hit, we had this big concentration of spending, which was really done online given that&#8217;s where you have the greatest amount of power and choice as a consumer.&#8221;<!-- HTML_TAG_END --><\/p>\n<p class=\"yf-1pe5jgt\"><!-- HTML_TAG_START -->Department store chains such as Macy&#8217;s and Kohl&#8217;s, as well as big-box retailer Target, could see muted sales this season, which is shorter with only 26 days between Thanksgiving and Christmas.<!-- HTML_TAG_END --><\/p>\n<p><button class=\"secondary-btn fin-size-large readmore-button rounded   yf-15mk0m\" data-ylk=\"elm:readmore;itc:1;sec:content-canvas;slk:Story%20Continues\" aria-label=\"Story Continues\" title=\"Story Continues\"> <span>Story Continues<\/span> <\/button> <\/p>\n<div class=\"read-more-wrapper\" style=\"display: none\" data-testid=\"read-more\">\n<p class=\"yf-1pe5jgt\"><!-- HTML_TAG_START -->Sales at Best Buy and Target on Friday were relatively flat year-over-year, according to Facteus.<!-- HTML_TAG_END --><\/p>\n<p class=\"yf-1pe5jgt\"><!-- HTML_TAG_START -->U.S. shoppers&#8217; strong purchases online from mobile phones, laptops, desktops and other devices potentially favored e-commerce giants such as Amazon.com and Walmart. Walmart, which operates 4,700 U.S. stores, has invested heavily in store-to-home deliveries for its online shoppers.<!-- HTML_TAG_END --><\/p>\n<p class=\"yf-1pe5jgt\"><!-- HTML_TAG_START -->E-commerce retailers including Shein, PDD&#8217;s Temu, and TikTok Shop, of Beijing-based ByteDance\u2019s TikTok social media platform, also showed strong growth in sales in the seven days through Friday, compared to a year earlier, Facteus said.<!-- HTML_TAG_END --><\/p>\n<p class=\"yf-1pe5jgt\"><!-- HTML_TAG_START -->Overall spending on Friday rose 3.4% year-over-year, according to Mastercard SpendingPulse, which excludes automotive sales and is not adjusted for inflation. From Nov. 1 through Dec. 24, spending in stores and online is expected to be up 3.2% year-over-year, according to its earlier estimates.<!-- HTML_TAG_END --><\/p>\n<p class=\"yf-1pe5jgt\"><!-- HTML_TAG_START -->A tally by Adobe Inc on Saturday showed that Americans spent roughly $10.8 billion online on Friday, up 10.2% from a year earlier. Makeup, bluetooth speakers and espresso machines were top sellers, it said. Adobe keeps track of devices that use its software to help power more than 1 trillion visits to U.S. retail sites.<!-- HTML_TAG_END --><\/p>\n<p class=\"yf-1pe5jgt\"><!-- HTML_TAG_START -->Separately, Salesforce, a cloud-based software company that tracks a different array of spending categories, said U.S. online sales rose 7% on Friday to $17.5 billion. Shoppers bought more home appliances and furniture online, according to Salesforce, which said it analyzed the activity of more than 1.5 billion global shoppers.<!-- HTML_TAG_END --><\/p>\n<p class=\"yf-1pe5jgt\"><!-- HTML_TAG_START -->(Reporting by Ananya Mariam Rajesh in Bengaluru and Bianca Flowers in Chicago; Editing by Alexander Smith, Diane Craft, Nick Zieminski and Deepa Babington)<!-- HTML_TAG_END --><\/p>\n<\/div><\/div>\n<p><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-3711241968723425\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-format=\"fluid\"\r\n     data-ad-layout-key=\"-fb+5w+4e-db+86\"\r\n     data-ad-client=\"ca-pub-3711241968723425\"\r\n     data-ad-slot=\"7910942971\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><br \/>\n<br \/><div data-type=\"_mgwidget\" data-widget-id=\"1660802\">\r\n<\/div>\r\n<script>(function(w,q){w[q]=w[q]||[];w[q].push([\"_mgc.load\"])})(window,\"_mgq\");\r\n<\/script>\r\n<br \/>\n<br \/><a href=\"https:\/\/finance.yahoo.com\/news\/black-friday-data-shows-us-150515793.html\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Ananya Mariam Rajesh and Bianca Flowers (Reuters) -Black Friday spending in U.S. retail stores was muted this year in contrast to a more robust rise online, as bargain-hungry Americans &hellip; <a href=\"https:\/\/hotvideos24.online\/?p=132058\" class=\"more-link\">Read More<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-132058","post","type-post","status-publish","format-standard","hentry","category-business","entry"],"_links":{"self":[{"href":"https:\/\/hotvideos24.online\/index.php?rest_route=\/wp\/v2\/posts\/132058","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hotvideos24.online\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hotvideos24.online\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hotvideos24.online\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/hotvideos24.online\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=132058"}],"version-history":[{"count":0,"href":"https:\/\/hotvideos24.online\/index.php?rest_route=\/wp\/v2\/posts\/132058\/revisions"}],"wp:attachment":[{"href":"https:\/\/hotvideos24.online\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=132058"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hotvideos24.online\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=132058"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hotvideos24.online\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=132058"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}